0
TAM students in the U.S.
Innovation Plan 2026
Revolutionize Learning. Enhance Performance. Redefine Sleep.
NOVA is a non-invasive headband that reinforces learning during sleep using adaptive haptics and bone-conduction audio cues so effort does not fade overnight.
Learning Signal
Real-time sleep stage adaptationRetention
0% preserved overnightGross Margin
0% subscription at scale0
SAM in $80K+ income households
0
SOM in Rocky Mountain region
$0
Year 3 projected revenue
Problem
Every night, progress decays.
40% of what is learned can disappear after one day.
Students, athletes, and professionals lose momentum overnight not from lack of effort, but from biology and memory decay.
$98B+ annual cost
Forgotten learning drives repeated training, slower outcomes, lower confidence, and lost performance across education and work.
How NOVA Works
Learn. Sleep. Reinforce. Retain.
1. Learn
User studies or trains normally during the day.
2. Detect
On-device sensing identifies stage transitions during sleep.
3. Reinforce
NovaFlow triggers adaptive haptic and audio cues at key moments.
4. Retain
Memory consolidation is supported with no extra effort required.
Meet Nova One
Hardware intelligence with private, precision feedback.
Hardware stack
- Custom ESP32 PCB for edge inference and low power operation
- Continuous biometric sensing for sleep-stage inference
- Five low-profile LRAs for targeted haptic reinforcement
- Bone conduction transducers for private audio cues
NovaFlow software
A suite of on-device machine learning algorithms continuously adapts and personalizes reinforcement through each night.
Edge inference
Adaptive cue timing
Personalization loop
Business Model
Blended revenue model that strengthens every quarter.
Primary revenue: hardware
Device pricing: $349 launch moving to $299 at scale.
Projected gross margin: 46%+ at scale.
Recurring revenue: subscription
Optional premium software at $7.99/month for advanced insights and personalization.
Projected gross margin: 80% with ~40 month lifetime assumption.
Controlled beta tests and final validation
Commercial launch and first revenue
EBITDA positive target
5,000 cumulative units sold milestone
Capital Raise
$2.33M for 18% equity
Single round to profitability, no Series A required. Target outcomes include a September 2026 launch, ~2,200 units sold in year one, and profitability by month 18.
10-15x
Projected return by years 5-7
32,000
Cumulative units sold by year 3 ramp scenario
85 / 15
Year 3 projected hardware / subscription mix